Tuvalu Tourism Booth at the 2015 Taipei Tourism Expo Makes News as it Features the Beauty of “Timeless Tuvalu”/2015台北國際觀光博覽會期間吐瓦魯攤位吸引台灣民眾認識「歲月停留」的吐瓦魯 台灣媒體熱烈報導 / by Minute Taupo

Ambassador and Madame Taupo with Tuvaluan student Sose Sio in the Tuvalu Booth

Ambassador and Madame Taupo with Tuvaluan student Sose Sio in the Tuvalu Booth

This year, the Taipei Tourism Expo extended from 22nd to 25th May, 2015 and was held in Exhibition Hall 1 of Taipei’s World Trade Center. The Tuvalu Tourism Booth at the event, which was hosted by the Embassy of Tuvalu, R.O.C. (Taiwan) with funding from Taiwan’s Ministry of Foreign Affairs, the Cyuanhua Temple Association, and Yao-chi-sheng-he-yuan, represented an evolution of the Tuvalu Booth hosted by the Embassy during the 2014 Taipei International Travel Fair. The 2015 Booth featured a more attractive aesthetic design, exciting games, and popular prizes to better capture the attention of Taiwanese visitors to the Expo. The Tuvalu Booth also promoted detailed travel information concerning how to fly to Tuvalu, Tuvalu visas, accommodation options, and potential itineraries for first-time travelers. In answer to the main question posed by visitors to Taiwan’s travel fairs (i.e.,“Where is Tuvalu anyway?”), the designers of the Tuvalu Booth included a large map of the South Pacific showing the geographic relationship between Tuvalu and Taiwan.

During the Expo, over 4,500 visitors stopped at the Tuvalu Tourism Booth, and five news reports focusing on the Tuvalu Booth and travel to Tuvalu were published by major Taiwanese media outlets, including China Times, Liberty Times, and the Central News Agency. Taiwanese visitors to the Tuvalu Booth especially enjoyed the “Timeless Tuvalu Toss and Win” game played in the Booth and were eager to take home folders featuring Tuvalu’s scenery and handicrafts and “Timeless Tuvalu” tourism magnets. The Booth was also visited by Nauru Ambassador Ludwig Keke, Palau Ambassador Dilmei Okeriil, Solomon Islands Charge d’Affaires Gladys Luahiti, and Fiji Representative Karai Vuibau, who attended the Tourism Expo to discuss the possibility of future collaboration regarding regional promotion. 

2015年5月22日(五)至5月25日(一),台北市旅行商業同業公會於台北世貿中心展覽一館舉辦2015年台北國際觀光博覽會。博覽會期間,吐瓦魯國駐華大使館因為獲得中華民國外交部、財團法人苗栗縣南庄鄉獅山勸化堂以及瑤池聖和院贊助,而設立了吐瓦魯觀光局攤位,試圖突破大使館在2014年台北國際旅展之表現。為了更吸引台灣民眾之注意,吐瓦魯攤位這次主張引人注目的攤位設計、精彩遊戲以及搶手獎品。此外,大使館人員也設計了詳細的旅遊資訊,以清楚解釋吐瓦魯交通、簽證、住宿及行程相關問題。最後,因為參觀旅展的民眾談起吐瓦魯時,最常見的問題是「吐瓦魯到底在哪裡?」所以攤位設計者也將南太平洋地圖做為攤位平面設計的重要部分,並特別標示吐瓦魯與台灣的相對地理位置。

觀光博覽會期間,共計超過4千5百人參觀吐瓦魯攤位,而且台灣主要媒體機構如中國時報、自由時報以及中央通訊社對吐瓦魯攤位都有相關報導。台灣民眾參觀吐瓦魯攤位時,最喜歡攤位的「歲月停留吐瓦魯投投樂遊戲」,而吐瓦魯絕景資料夾與「歲月停留吐瓦魯」磁鐵為最搶手的獎品。此外,博覽會期間,諾魯駐華大使柯克、帛琉駐華大使歐克麗、索羅門群島駐華代辦羅希蒂,以及斐濟駐華代表鄔凱瑞都參觀過吐瓦魯觀光局攤位,並且討論了未來一同推廣南太平洋地區旅遊的可能性。